A warm hospitality lounge with terracotta feature wall and sculptural seating
Hospitality — Dubai

Spaces that hold
a feeling.

Scroll Lounges · Workplaces · Serviced residences

Atmosphere is
the first welcome.

We design hospitality not as decoration but as atmosphere — light, material and silence arranged so a guest feels something before they can name it.

A lobby, a lounge, a workplace: each is a threshold. Our work is to make crossing it feel effortless, considered, and quietly memorable.

Featured Work

A few rooms, composed with care.

01 — Al Ain · 160 m²

The Host Café

A contemporary oasis for the Garden City — earthen tones, softened lines and a glow that carries the room from morning to evening.

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02 — Bakery & Café · Concept

KAYAN Bakery

Najdi heritage turned into hospitality — earth, geometry and ritual held together by silence rather than ornament.

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03 — Benghazi · 300 m²

Double Bite Burger

Casual dining through a contemporary industrial lens — raw texture and confident graphics, softened by layered light.

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04 — Kiosk system · Two formats

The Açaí Spot

A kiosk drawn as a family — two footprints and two material languages sharing one identity, so the brand lands indoors or outdoors without being redrawn.

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Disciplines

One studio, end to end.

Strategy (01)
Branding (02)
Space (03)
Design as Process

Four movements, from brief to opening day.

01

Define

Business Strategy & Market Positioning
Market research . Concept feasibility . Target audience definition . Revenue strategy . Operational framework

02

Shape

Brand Identity & Storytelling
Brand positioning . Visual identity . Naming and narrative . Communication strategy . Brand guidelines

03

Experience

Architecture & Interior Design
Interior architecture . Spatial storytelling . Material palette . Lighting & atmosphere . Customer journey design

04

Deliver

Built and managed to programme, with a single point of accountability throughout.

Caio Xerri-Alves, founder of BLAK
The Studio
“Luxury is what remains when nothing is shouting.”

BLAK is led by Caio Xerri-Alves, a studio founder who treats restraint as the highest form of craft. The practice works across hospitality and residential worlds with a single belief: that the most considered spaces are the quietest ones.

Work with the studio

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